Can you be a feminist and still like makeup?


Can you be a feminist and still like glam and makeup? (Answers on a pin head, please!) Yes, of course you bloody well can!! ❤💅💄

Can you be a feminist and look at all the beauty industry ads without succumbing to fits of boiling rage, or moments of utter despair? No! It still stinks!! 💩😝😤

So, why are three women who normally spend a lot of time talking about feminism, body positivism, equality, human rights, activism, inclusion, environmental issues etc; lending their faces and voices to promote a Swedish beauty and wellness brand? The short answer is because liking beauty and wellness products does not make you any less of an activist!♀⚢♂⚣⚦♁⚤⚥⚧⚨⚩⚭

Mascara does not make you stop wanting equal rights, responsibilities and opportunities between people. Lipstick does not make you stop caring for the environment, and perfume is not anti activism. In fact, soaps, shampoos, skincare, vitamins, accessories, fragrances, makeup etc can all add to your physical and emotional wellness levels. 📶📈💚

Oriflame is, in many ways, Sweden in a nutshell. It’s a brand that stands for trustworthiness, reliability, closeness to and respect for nature, togetherness, spirit and passion. Combining the wisdom of nature and the best of science, Oriflame has produced high quality, environmentally and animal friendly products with a 30-day money back guarantee for 50 years. That’s why we are happy to call ourselves feminists, activists and Independent Oriflame Consultants. 💚🌱🌳

Wanna join our team? ♀♂⚧

This was a reblog from our Instagram account @naturallyswedish.

The pics in the collage are not ours, they are all borrowed from old Oriflame catalogues and show some products from their gorgeously goldy series the Giordani Collection.

Catalogue 4 is now open!


It’s past midnight and the new Oriflame Catalogue, focusing on International Women’s Day (8 March) and Mother’s Day (26 March) is now officially open!

Click on the pic to browse the Catalogue, and let us know what you think. Do you have any favourites in there?



Thanks to all who bought something from our shops, liked our sites/pages/blogs and shared our links. Tomorrow, Friday, we’re revving up the engines and taking it all up to the next gear. Watch this space…


Last chance to grab a bargain!

Today, we have sent off our last order for Catalogue 3 that is a celebration of female icons like Jane Birkin, Birgitte Bardot, Jean Harlow and others. But if you missed that window there is still hope. Until 3pm tomorrow (2 March) you can still grab a great bargain in our Online Store.

In case you’ve missed any, we’ve listed some of our best offers below:

The One Wonderlash Mascara in Black, £3.95 (RRP £9)


This is an all-in-one mascara with a unique, double-sided brush that lifts, curls, volumises, lengthens and separates. With caring ingredients for nourished lashes.

For best results, and gorgeous eyelashes, here’s how to work with the Wonderlash Mascara:

1) Start by lifting and sculpting your lashes with the short bristles.

2) Continue by wiggling the brush from side to side while lifting your lashes for maximum curl.

3) Finally, comb the long bristles through your lashes to lengthen and define.

The One Wonderlash Mascara is available in black and brown, but it is only the black that we offer at this super reduced price. With this offer you save £5.05!

The One Kohl Eye Pencil £2,95 (RRP £5.95)


The One Kohl Eye Pencil has a smooth texture and glides on easily to help you make precise lines or create smokey looks. It is rich in pigments which gives incredible eye intensity.

Kohl is an ancient eye cosmetic and was traditionally made by grinding a a sulphide material called stibnite. Kohl is is widely used in South Asia, the Middle East, North and parts of West Africa, plus the Horn of Africa as an eyeliner to contour and/or darken the eyelids, and as a mascara for the eyelashes. It is worn mostly by women, but also by some men and children.

The One Kohl Eye Pencil comes in four different colours (black, brown, grey and nude), but it is only the black one that is on offer here. This offer saves you £3.

The One Eyebrow Marker £3.95 (RRP £7)


This is a long-wearing smudge and transfer-resistant eyebrow marker with a light, buildable coverage which dries to a natural finish. The tapered, fine tip applicator easily helps you enhance, shape and define your eyebrows.

Here’s our best tips on how to work this pen and create beautifully defined eyebrows:

1) Pluck and trim your eyebrows to desired shape.

2) Use the marker to line the underside of the brow.

3) Fill in the brow as desired using short strokes and following the natural direction of the hairs.

The One Eyebrow Marker comes in one colour only, and with this offer you save £3.05.


The One Colour Unlimited Matte Lipstick £5.95 (RRP £10)


The matte lipstick has been the hottest of the hot for some time, and it still is on fleek. The One Colour Unlimited Matte Lipstick is a long wearing, full-coverage lipstick with velvety matte finish. According to our customer surveys, this stay-true colour lasts up to 12 hours!

The One Colour Unlimited Matte Lipstick comes in five colours (Soft Rose, Vivid Pink, Coral Matte, Red Passion and Berry Crush) and you can pick any or all of them, each at this bargain price, and save £4.05.


And just as if all this was not enough, we are adding the following incentives to sweeten the deal:

Incentive 1: Buy the mascara and the kohl pencil for £6,90 (saving £8.05!) and receive a £5 off voucher valid for one purchase in Catalogues 4, 5 or 6. Minimum spend £20.

Incentive 2: Buy the mascara, the kohl pencil and the eyebrow marker for £10.85 (save £11.10!) and you’ll receive a £10 off voucher valid for one purchase in Catalogues 4, 5 or 6. Minimum spend £30.

Incentive 3: Buy the mascara, the kohl pencil, the eye brow marker and any lipstick from £15.80 (saving £15.15!) and you’ll receive a £15 off voucher valid for one purchase in Catalogues 4, 5 or 6. Minimum spend £40.

And last, but not least, this Catalogue features a very special offer.:

Surprise Pack with our all time bestseller, Tender Care, in a natural cinnamon scent; plus two specially selected products for a whooping £5.95 (minimum value £17.95).


Click on the link above, or the photo, to get a Quick Order page where you type in the product code 120975 to order the surprise pack.

If you are still not convinced, and wondering why you should give Oriflame a shot, click here to find out more about Oriflame and why we think this is a great company to represent and support.

Just remember: Your order must be in before 3pm tomorrow (Thursday 2 March) for any of the above prices or incentives to be valid.



Winter guide to strong nails

The following is an article by Jeanette Olsson from Oriflame’s online magazine Beauty Edit. If you haven’t seen it before, we strongly suggest you click on the link and head over there asap. It is a magazine full of great articles about beauty, wellness and fashion and it is free.


You may not think it, but your nails are also affected by dropping temperatures. So what should you do to keep them as strong and healthy as possible? We have the answers!

Yes, we know. Moisturising is a somewhat obvious solution, but it doesn’t make it any less important. The thing to remember is that your nails need as much moisture as your hands do. So don’t forget to massage cream into your cuticles and nail beds as well. For extra cold days or emergency situations, you can use lip balm. It works like a charm!
We love: Milk & Honey Moisturising Hand Cream

As mentioned above, a daily cuticle massage is necessary for healthy nails. But if you find that a cream’s not enough to treat your nails, there are other ways to nourish them. Start off with a cuticle scrub that removes any dry skin and then apply cuticle cream for a supple result.
We love: The ONE Cuticle Cream and The ONE Cuticle Scrub

Do you ever file your nails back and forth? Don’t! This can cause breakage and peeling. So make sure you always file in one direction. Another common mistake is to cut off your cuticles instead of simply pushing them back. The latter is a much better option, as cutting can lead to infection. Also consider to switch you metal file to a softer material as it might be too harsh.
We love: The ONE Crystal Nail File

We love manicures, but having constantly polished nails can be damaging in the long run. You see, nails soak up substances, even more so than what skin does, and this dries them out. It can also lead to discolorations, which isn’t a pretty sight. So try to take a break from polish every now and then. During the break you can treat your nails with nourishing products like nail food or nail masks.
We love: The ONE Nail Food and Oriflame Beauty Overnight Nail Mask

Strong and healthy nails can also come from the inside. A supplement that is specifically designed to enhance the quality of your hair and nails can really boost their appearance. Look for ingredients like Iron, which is important for a healthy nail bed, and L-cysteine, which makes nails harder.
We love: Wellness By Oriflame Hair and Nail NutriComplex

Gloves are a must in winter! Besides keeping your hands from freezing off, gloves will protect your skin and nails from drying out. But something that is worth to consider is wearing them indoors too. Yes, indoors! Wearing cotton gloves after moisturising will help your skin to absorb the product better. It’s perfect when you’re sleeping.
We love: Moisturising Gloves

Published: October 2016
Text: Jeanette Olsson
Photo: Oriflame Brand Images

Are you up for a challenge?


On Wednesday, 1 March 2017, we’ll be kicking off our first ever 12-week Wellness Challenge. This challenge is about finding balance and focus in your life whilst nourishing both body and soul. It’s about identifying what’s stressing you out and leaving you feeling sick, tired and fed up more often than you’d like.

Starting today, we will be blogging about Wellness, the 12-week Challenge, and the Wellness products from Oriflame that we have on offer, on our sister site Naturally Swedish Wellness. If this sounds like it might be something for you, head over there to learn more about the challenge. Follow the blog and you might get a lifetime Wellness Club membership for free!


Tutorial: Applying thick eyeliner | Oriflame Cosmetics

Oriflame Cosmetics released a new tutorial this month on YouTube, and we thought you might like to see it. As usual with these linked videos, the video and its content is not ours but we can still share the vids as they are linked back to the owner’s account.

This tutorial shows you how to take your eyeliner skills to the next level and create thick, jet black and super bold lines. In the description to the video, you get a full account of the six steps involved in achieving the perfect look.

As Independent Oriflame Consultants, we can of course sell all the products used in the tutorial. Later this year, we’re also hoping to get our own YouTube channel up and running with product tests, reviews, tutorials and much more. We’re looking forward to mixing up the content so that not all our videos are borrowed from other content creators. Watch this space…

New tutorial: geometric nails

Oriflame has released a new tutorial on YouTube, and we thought you might like to see it. As usual with these linked videos, the video and its content is not ours. As Independent Oriflame Consultants, however, we can sell the products used in the tutorial.

Later this year, we’re hoping to get our own YouTube channel up and running with product tests, reviews, tutorials and much more. Watch this space…

Catalogue 3/17 is here!


Click on the picture above to browse the current natural Swedish beauty and wellness Cataloge [3/17] for the latest offers, tips, tricks and insights. Massive savings to be made, great incentives and lovely accessories are waiting for you. All offers are valid until 2 March at 3pm for online customers. If you prefer to order with us personally, we close our books the day before.